Immersive Storytelling Symposium: Opportunities for Innovation
2nd and 3rd November 2021,
Lakeside Arts, Nottingham, UK, and online
A huge amount of R&D talent is focused on the global immersive technology market, which is estimated to be worth $95-105 billion by 2023. In the United Kingdom the Creative Industries Sector Deal draws on £72 million government funding to support this new wave of innovation. The national network of Creative Industries Clusters includes XR Stories (York), StoryFutures Academy (London) and XR+D (Bristol and Bath). The Audience of the Future demonstrator programme is producing unique experiences spearheaded by renowned cultural institutions like the Royal Shakespeare Company, Natural History Museum and Royal Opera House. These initiatives are designed to establish the UK’s position in an international marketplace that encompasses everything from Dreamscape Immersive’s location-based VR attractions, to Museum of Ice Cream’s multi-sensory installations, to Punch Drunk’s immersive theatre shows. Just this small selection of examples is spread across the USA, Singapore, Dubai and China.
Storytelling is central to the immersive entertainment industry, whether that’s digital experiences (e.g. interactive virtual environments), hybrid experiences (e.g. alternate reality games) or physical experiences (e.g. escape rooms). The global pandemic has accelerated the pace of R&D as the power of creative minds has focused on connecting with dispersed audiences in their own homes and locales using technologies like streaming and mobile device applications. With this come the challenges of retaining qualities of liveness and collective experience when people can’t physically travel or congregate in large numbers. As the market begins to open up again, it’s a good moment to consider the opportunities for innovation that exist. The goal of this symposium is to tap into the sector’s imaginative energy, bringing people together from all corners of this emerging market to share their ideas about designing, making, consuming and evaluating immersive stories.
Audience
Immersive storytelling is a collaborative process. Artists, performers and technologists work together to realise a narrative vision. Venues, funders and institutions commission new work and help connect members of the public with those stories. Industry and academic researchers identify cutting-edge technical possibilities, synthesise best practice from across the sector and analyse data collected from audiences. We want this event to involve people in all these roles and particularly encourage members of teams to speak about the skills and lessons gained from R&D partnerships.
Event
In keeping with the current times, and the theme of opportunities for innovation, this will be a hybrid event. For a relatively small number of people in a position to travel to Nottingham there will be a programme of in-person activities. Simultaneously there will also be an online programme available to a much larger group of participants. Content from both programmes will be available to in-person and online audiences, but we understand these experiences must work differently. For example, the online event needs to be accessible across global time zones. Further information about event format and registration will be made available in July and August.
The event will comprise four types of activities:
- Keynote speakers: offering in-depth insights about the latest R&D innovations
- Panel discussions: bringing together different expert perspectives on a topic in conversation
- Showcasing presentations: demonstrating the practical and/or research outcomes of projects
- Performances: engaging our imaginations through immersive storytelling prototypes/pilots
Call
We invite contributions to this symposium from the full range of industry professionals and academic staff/students around the world who are innovating in the area of immersive storytelling.
- Panel discussions: Please provide a 100-word description of a topic related to immersive storytelling that you would like to discuss with a panel of peers. Applications can be made by individuals or pre-constituted pairs/teams. Each applicant should also provide a 100-word biography.
- Showcasing presentations: Please provide a 300-word abstract summarising the work you would like to present, whether this is a practical demonstration of an immersive storytelling approach, or the findings of research about immersive storytelling. Each applicant should also provide a 100-word biography.
- Performances: Please provide a promotional blurb and technical requirements for an immersive storytelling experience that you would like to exhibit during the symposium. Each applicant should also provide a 100-word biography of the artist or company.
The
deadline for all submissions is 23:59 BST on Thursday 16 September 2021. Please
submit your contributions by completing this online form.
Bursaries will be available if you work freelance and your submission is accepted for the event.
There will be an opportunity for selected contributions from the symposium to be written up for a special issue of the research journal Convergence (Sage) on the topic of immersive storytelling.
For further information please contact (sarah.martindale@nottingham.ac.uk)
Bursaries will be available if you work freelance and your submission is accepted for the event.
There will be an opportunity for selected contributions from the symposium to be written up for a special issue of the research journal Convergence (Sage) on the topic of immersive storytelling.
For further information please contact (sarah.martindale@nottingham.ac.uk)
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