Fashion and film share a highly interactive quality. As two
of the most popular and widespread commercial industries to grow out of
modernity, cinema and fashion have always had a synergetic relationship, both
using the technology of the camera and that of the body and performance.
Costume is integral both to the actor’s performance and to the cinematic
rendition of visual narratives and experience. Since the birth of cinema in the
late nineteenth century, the film scene has constituted a virtual shopping
window for clothes, exhibiting and making desirable the newest fashions and
goods available at the department stores. Film costume has not only borrowed
from fashion and haute couture; it has also inspired the production of the
newest fashions. Costumes in cinema have also been used as narrative tools for
telling stories on screen that emphasize character identity and development
while also attracting a larger audience. More recently, the digital genre of
“fashion film” has become a widespread advertising and storytelling tool for
fashion luxury brands as Ferragamo, Prada, Louis Vuitton, Dior amongst the
others.
Although fashion and film costume have always been vital to
the totality of the cinema industry, they did not attract academic attention
until the 1990s. That is not to say that the topic was completely neglected, however,
as one of the first books on the relationship between fashion and cinema, /La
moda e il costume nel film/, was published in 1950 in Italy, edited by the university
professor and critic Mario Verdone, father of actor Carlo Verdone. The book
contains a homage to the costume designer Gino Carlo Sensani, who was praised
by Antonioni. Costume design only began to be recognized as a profession in the
world of Italian cinema in the 1930s, but costume/cinema and fashion were soon
to establish a close link with the global launch of Italian fashion in the
post-war years.
In the United States, film scholars Jane Gaines and
Charlotte Herzog edited their landmark collection Fabrications in 1990, and in
1996 and 1997, UK-based film scholars Pam Cook and Stella Bruzzi published
monographs on fashion in British cinema (Cook: 1996) and on film, gender, and
identity (Bruzzi: 1997). These seminal books offered a reflection on
methodology and histories (of gender and nation), and paved the way for new
interpretations of film, body and performance, masculinities, fashion, popular
culture, and stardom and, at the same time, challenged age-old hierarchies in
the humanities.
The intersection between fashion and film and the growing
scholarship dedicated to it are now becoming a very fertile terrain. More
attention is now being dedicated to the role of costume and costume design in
cinema and its interrelation with fashion, Italian style and the made in Italy.
Nevertheless, the combined study of fashion and film and the particular focus
on Italy is still at an early stage of development within film studies and
especially Italian cinema and media studies.
Journal of Italian Cinema and Media Studies invites scholars, costume and fashion designers,
archivists, museum scholars and experts to participate in a special issue of
the journal focusing on film/fashion/costume design with the aim of mapping the
intermedial and transnational history of Italian film/costume design/fashion
and screen media from the silent era until the present. All film genres are of
interest.
Topics to be considered include but are not limited to are:
- Silent cinema and costume
- Italy and Hollywood
- Hollywood in Italy
- Italian actors in Hollywood
- Transnational impact of cinema-mediated fashion
- Italian costume designers in Hollywood and elsewhere
- Fashion Houses, sartorie and archives in Italy
- Film and photographic archives in Italy and elsewhere
- Cities of film and cities of fashion
- Branding and film/fashion/costume
- Fashion film in historical perspectives
- International stars in Italy
- Well known and less known costume designers
- The role of craftsmanship in costume and fashion
- Costume drama
- Women directors and the work of women whose work has been neglected
- Film/Costume/Fashion and pedagogy, interdisciplinary courses; designing curriculum
Each abstract should include the following information:
a) a clear title
b) a 500-word description outlining:
- the topic
- the critical
approach of the proposed article—whether theoretical or historical
- a cohesive description
of the proposed article’s argument and objective
- relevant
bibliography and filmography
In addition to a 500-word abstract, authors should send to
the guest editors a 150-word biographical note, followed by a detailed list of
their academic publications, and commitment that, if the proposal is accepted,
the article will be submitted within 8 weeks from the official invitation to
submit the article.
Please send your proposal with a Bio by February 28,
2019 to the editors:
Prof. Eugenia Paulicelli, Queens College and The Graduate
Center, The City University of New York (Eugenia.paulicelli@qc.cuny.edu) and Prof. Giuliana Muscio, University of Padua, Emerita, (giulianamuscio@gmail.com)
The accepted proposals will be notified by March 15th 2019;
completed essays should be sent by May 30th , 2019 for peer review; authors
will be notified of the results of the peer-review by June 30th 2019.
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