The overall
goal of this special issue is to investigate the strategic role of public
sector communication (Canel, 2012; Canel & Luoma-aho, 2018; Faccioli, 2000)
to re-connect voices in the framework of open government (Lathrop & Ruma,
2010). In contemporary society, characterized by a growing sense of distrust in
institutions (Edelman, 2018; Rosanvallon & Goldhammer, 2008) and by the impact
of digital technologies and social media, different actors are enabled to raise
their voices to contribute to policies and public debate, to create and to
delivery of public services, but also to protest or obstruct government actions
(Bennett & Segerberg, 2012; Coleman & Shane, 2011). This plurality of
voices is not only spread and made visible via the Internet and the social web,
but also portrayed in media coverage, and integrated throughout public sector
communication strategies and initiatives.
Re-connecting
voices means intentionally and strategically aiming at creating flows,
platforms and environments where these voices can meet, fertilize and face each
other, enabling participation and innovative digital communication practices,
fostering civic engagement or revitalizing forms of democracy. Some scholars
refer to this area of communication as instilling symmetry or dialogical
feedback loops (Grunig, 2000).
In this
context, public sector communication can have a strategic role to manage voices
and relations with citizens, media, and collectivity (Bartoletti &
Faccioli, 2016; Harisson & Wessels, 2013). The use of social media
platforms in the institutional communication mix has deeply transformed and
rearticulated these relationships and practices (Lovari & Valentini, 2019;
Haro-de-Rosario et al., 2018; Warren et al., 2014). The participatory potential
of every citizen/user is constantly increasing, so as the opportunities of
inclusion and listening of digital and traditional publics for public administrations
are wider and often unexplored (Bowen 2013; Massoli & D’Ambrosi, 2014).
Nowadays, social media represent one of the most important areas to experiment
and improve new forms and practices of public sector communication (Dahlgren,
2009; Kent, 2013; Ducci, 2015).
The special
issue aims at investigating the plurality of voices and the re-articulation of
communication strategies and practices around open government. The issue will
critically reflect the strategic role of public sector communication in
building an open government approach, considering the use of information and
communication technologies (ICTs) to enable innovative processes and/or to
influence citizens’ behaviors in order to achieve specific policy objectives
(Capano & Pavan, 2018). In this prospective, open government is
investigated also in respect to contexts in which data are produced and
disseminated, in order to ensure the effective voices from citizens to be
integrated in public policies (Harris &Fleisher, 2017). At the same time,
this increased transparency and citizens’ participation could foster digital
surveillance. The production of communication enabled by digital platforms
makes everything more transparent and controlled, evolving in a digital
panopticon in which everyone can be observed and controlled. Surveillance of
digital publics, data collection and their manipulation are related problems,
and they represent an ethical challenge for public sector organizations and
threats for citizens (Lyon, 2018; Zavattaro & Sementelli, 2014).
Moreover,
the special issue will focus on how different voices intertwine or conflict in
a hybrid, fragmented and corporatized media system characterized by the
increasing spreading of problematic information.
From one
side, the public sector voice will be taken into consideration, focusing on
offline and digital communication implemented by public organizations,
investigating ethical, sociological, and political implications. Many questions
arise in this context. What are the ethical responsibilities of public sector
organizations with regard to citizen engagement? Are public sector
organizations prepared to face these challenges? With trust in government at an
all-time low, communication can represent a key to building open and accessible
discourse, as well as helping to make government both responsible and
reflexive? How do public sector communicators can give visibility to citizen
voices? What are the skills required to address the challenges?
On the
other side, this special issue will focus on citizens’ voices, investigating
grassroots communication practices and dynamics of participation in
conventional or protest-oriented ways. For instance: how do citizens’ voices
engage (or disengage) with governmental and public sector organizations? How do
citizens perceive public sector organizations’ communications? What are the
effects produced and enabled by open government’s initiatives in different
countries? What are the threats of adopting an open government approach in
citizens’ perception? What measures should be taken with regard to information,
privacy, and the ethical responsibilities of the public sector with
digitally-collected information?
Furthermore,
other voices, such as NGOs, non-profit associations, and news media, will be
taken in consideration for the special issue.
Articles,
employing different theoretical, empirical and methodological approaches,
should explore one or more of the following thematic areas:
- The evolution of public sector communication models and strategies in the open government framework;
- The value and the role of public sector communication in the participatory processes;
- Strategic communication practices for listening and engaging with citizens’ voices;
- Social media as enabling platforms for trust and participation;
- Rhetoric of technological innovation, misalignments between public sector communication’s strategies and policies, and citizens’ expectations and needs;
- Civic hacking practices, between dissent and proactive communication behaviors;
- Media representation of open government’s value and practices;
- Unheard voices and grassroots communication practices;
- The ethical responsibilities of public sector communication, often in relation to data and privacy in the digital realm.
Timeline:
Submission
of Long Abstracts: 10th November 2019
Submission
of Full Articles: 10th March 2020
Provision
of peer reviewed feedback: 15st May 2020
Submission
of revised accepted articles: 19th June 2020
Publication
of the Special issue: 15th July 2020
Articles
should be no longer than 10,000 words, including notes and references. A
maximum of 10 articles will be published.
Please
refer to the editorial guidelines.
Abstracts
must be sufficiently detailed to allow the PACO editorial board to judge the
merits of the paper, including:
- A description of the topic,
- The theoretical framework,
- Empirical data, time frame and research methods,
- Findings.
Abstracts
lacking this information will be immediately rejected.
Please
address any queries to the Editors
Proposals
and papers have to be sent to the guest editors:
lucia.dambrosi@unimc.it
alessandro.lovari@unica.it
Guest
Editors:
Alessandro Lovari (University of Cagliari, Italy)
Lucia D’Ambrosi (University of Macerata, Italy)
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